Room For Growth In Doctors Facing The Tough Stuff

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A few weeks ago, STAT News released two closely related opinion pieces. One discussed how doctors need to be more transparent and honest about mistakes and near misses, and another had put forward that they need to be better trained to speak…

Serious Comms Strategies Can Be All About Games

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In mid-July, Wired Magazine released an online article praising the hit video game Overwatch. With over 30 million players, the game has been garnering positive attention for releasing a new character with autistic traits. As pointed out in…

Never-Ending Debate About AMA’s Sunshine Approach to Drug Prices?

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Recently, the AMA voted in favor of recommending that federal agencies require drugmakers to include prices in direct-to-consumer ads. Resolution 236 proposes forcing drugmakers to state the suggested retail price of any drug advertised DTC.…

Liking Vs. Doing: A Thorny Seesaw

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As we permit social media to penetrate ever deeper into our DNA, it’s easy to get caught up in its potential for inspiring and capturing audiences and constituencies. Mediums like Twitter and Facebook, as we all know, act as seamless and barrier-free…