Online communities are changing the very nature of interactions between doctor and patient. Armed with smartphones, wearable devices, and access to virtual health assistants, patients now evaluate data and demand answers in real time.
This rise in automation has shifted the focus of what consumers value. Mere efficiency and convenience are no longer enough. In order to build a personal connection with consumers, digital solutions must deliver personality and true emotional engagement. Look to MaxAscent to strengthen your connection with patients through a range of digital solutions:
- Mobile marketing solutions
- Social media strategy and solutions
- Customer relationship management/email campaigns
- Online advertising